The guest list was small, and included bloggers, influencers and press. I worked with the social team to create personalized and generic dark social DM’s.
I designed the bespoke solus email which was sent out to ASOS customers.
Other digital assets included app banners, MPU’s and other traffic drivers, and the event evite.
We worked with a set designer for the event itself, selecting and dressing the space - from the plates to the flowers, and I delivered signage, postcards, posters, menus and name tags.
